Founded by BRE, the Manufacturing Technology Centre (MTC) and Centre for Digital Built Britain, the Construction Innovation Hub has collaborated with hundreds of industry bodies, policy makers, practitioners and academics to drive innovation throughout construction, addressing the sector’s performance and productivity challenges.
The CIH's vision is for a world where our built environment improves quality of life, delivers greater social value, reduces environmental impact and is delivered by a world-leading, innovative and sustainable industry.
LMC was appointed in 2022 to promote CIH’s legacy from its assurance and digital workstreams, starting with the LEXiCON methodology which was already close to being published and at testing phase with early adopters.
LEXiCON is designed to provide the construction industry with a plain language dictionary to share product data consistently so it can be standardised for BIM and support creation of machine-readable product specifications.
Other initiatves we promoted included:
We were tasked with using communications to educate the construction sector about manufacturing, its processes and systems in an understandable way, tackle perceptions around technical guidance and tools, and focus on media, in-person and visual storytelling.
Our intensive project included:
This campaign reached many influential stakeholders. At the launch of CPQP, Dame Judith Hackitt described it as "a very positive response to the new regulatory requirements for quality assurance... Learning good practice from manufacturing sectors is a smart way to accelerate the pace of change in construction"
2 strategy workshops
Achieving complete alignment of all comms teams and academics around a clear strategy and consistent messaging
100 pieces of high-impact media coverage
Reaching more than 1.5 million industry professionals
1,700 additional engagements on social media
Amplifying online media coverage and building discussions around productivity and quality in construction
LMC is a PR and communications consultancy on a mission to help our clients change the construction, property and built environment sectors for the better.
Using our specialist knowledge and skills, we help clients to achieve their change agenda, building their reputation and profile around the topics that matter most.
If you need help to meet your ambitions and make a difference, please get in touch for an informal discussion about how we can help.