In 2018 we had the privilege of working on the UK’s largest construction event, UK Construction Week (UKCW).
It started with a single, very high impact piece of media relations work to promote UKCW’s new approach to diversity, equality and inclusion. This campaign was highly commended in the IBP PR Awards in 2018, and it led to similar policies being adopted by other major property and construction industry events.
We then undertook an intensive six-month campaign for the show itself that generated more than 750 pieces of print and online media coverage, as well as 13 TV appearances including BBC Breakfast and Birmingham local TV, resulting in an estimated media reach of 11 million.
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