PRCA awards CMS Gold for LMC

By: Dan Gerrella

LMC has been awarded Gold in the PRCA’s Communications Management Standard (CMS) accreditation.

LMC PRCA CMS Gold 2023

It puts us in an elite group of PR agencies that have held the CMS accreditation continuously for five years or more.

An independently audited process, the accreditation is given to businesses that have been reviewed in nine areas - leadership and communication, business planning, business improvement, financial management and systems, campaign management, client satisfaction, new business, people management and diversity.

Carol Magill, CMS assessor at PRCA, said: “Congratulations to LMC for achieving the CMS Gold Award, which is only given to agencies that can demonstrate a sustained commitment to excellence and ethical PR practice.

“It puts LMC in an exclusive club of agencies that have continued to demonstrate high performance and standards over many years, and the team should be proud of their achievements.

“LMC provided a very thorough and comprehensive response across all subsections audited, which demonstrated a strong focus on employee engagement, transparent, effective communications with clients and a clear drive to support a more diverse and inclusive PR industry.”

Dan Gerrella, associate director at LMC, added: “There are fewer than 30 agencies that have the CMS Gold Award, and we’re enormously proud to be part of this number. It’s a real mark of excellence.

“It shows that we are committed to best practice when it comes to running our business, the results that we deliver for our clients, and how we recruit and invest in our team.

“It doesn’t stop here – we’ll keep pushing, keep improving and continue to benchmark ourselves against the best.”

LMC business plan away day
One of the things that LMC was recognised for was our focus on staff development and engagement. Here's an image from our away day where we updated the team on the business plan and had a cooking masterclass with a former Masterchef finalist!

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